Reynolds Tobacco Company

Published on February 11th, 2011 11:50
Reynolds Tobacco

R.J. Reynolds is second-largest tobacco firm in the global tobacco industry, and the second-largest U.S. firm after Altria Group.Its early history began in 1874, when Richard Joshua Reynolds founded R.J. Reynolds Tobacco Company (RJR) that is located in Winston-Salem, North Carolina. RJR is an indirect wholly owned subsidiary of Reynolds American Inc. Reynolds American is as well owner of Conwood Company, LLC. ; Santa Fe Natural Tobacco Company, Inc and Reynolds Global Products, Inc.

Under possession of this famed cigarette producer are also Reynolds’ largest plants Tobaccoville-2 million-square-foot facility constructed in 1986, and company’s Whitaker Park plant, built in 1961, is of 1 million square feet and is situated in Winston-Salem.

For offering such premium cigarette and tobacco products at R.J. Reynolds Company are working 6,800 employees that are principled, creative, dynamic and passionate people.

It is proprietor of every three cig that Americans smoke. Such famous brands as Camel , Kool, Pall Mall , Winston , Lucky Strike , Viceroy , More, Barclay, Salem, Belair, Doral, Carlton, Capri, GPC, Misty, Eclipse, Monarch, Tareyton and Vantage are in masterwork selection of this tobacco giant. Possessing large assortments of finest smoking products R.J. Reynolds controls around 30% of USA cig sales. Also, R.J. Reynolds provides home market with fine from ten leading brands that are productively sold on American cigarette market: Camel, Kool, Winston, Doral and Salem.

A simple mention of Camel smoking brand and famous Joe Camel is clarifying magnitude of Reynolds in life on international tobacco.R.J. Reynolds is constructed on well build principles and policy. R.J. Reynolds divided its 21 smoking cig brands into three categories:

  • Growth brands - Camel, Kool and Pall Mall
  • Support brands - Winston, Salem, Kool, Doral, Misty and Capri
  • Non-support brands - Barclay, Belair, Carlton, GPC, Eclipse, Lucky Strike, Monarch, More, Now, Tareyton, Vantage and Viceroy

Main principles of this manufacturer of smoking products are to increase markets of realization of its first-class cigarette brands and tobaccos and accomplish steadfast income development. R.J. Reynolds manufactures and markets Camel Snus, introduced nationally in 2009, a smoke-free tobacco product that does not require spitting.

By Kevin Lawson, Staff Writer. Copyright © 2011 All rights reserved.

Related tags: american tobacco | reynolds american | camel | winston | cigarettes manufacturer

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